A recent survey shows that about 60% to 80% of the users who visit the checkout page, don’t complete their purchase. Even the simplest optimized checkout process has an abandonment rate of 20%.
Shopping carts get abandoned for various reasons. But there is good news for you. You can use XeroChat’s abandoned cart recovery to recover your lost sales automatically. Abandoned cart reminder to the client’s Messenger or emails gives you some of the highest return of your investment.
Why people abandon their carts?
- Price or shipping cost
- They forgot
- Complex Checkout settings
- Forcing them to create an account
- Comparison of shopping
- Just browsing
You can’t do anything about some abandoned cart. Some people are just browsing or comparison shopping – they were not about to buy.
Don’t worry about those people. There are people you’ll get back – those who just got distracted or confused by your checkout process.
You can take a few steps ahead to covert those abandoned carts to a successful sale. Here are a few reasons for cart abandonment that you can do something about:
The extra cost, which is very high: You can reduce the shipping cost by using cheaper packaging or changing the mail/courier services.
Clumsy checkout page: Change your checkout option to the easiest and convenient one. Do some researches on the checkout page.
Delivery time: Sometimes customers don’t like to wait too long for the delivery. You can reduce the delivery time to its lowest.
Lack of payment options: Try to make most of the payments that are popular available, depending on your locations.
How to recover the abandoned cart?
For those who were just distracted by a phone call or any other reason while they were checking out, just a gentle reminder would be more than enough to get your sales back.
XeroChat’s abandoned cart recovery feature can send a notification to Facebook Messenger, Email, and also through SMS. XeroChat’s abandoned cart recovery reminders can do this task automatically. I will go through the process to show how the abandoned cart recovery reminders can help generate more revenue by getting back the abandoned cart.
First, go to the left navigation menu of the XeroChat and click on the eCommerce Store. It will redirect you to your store. Then select your store. On the right navigation menu, you will find the “Confirmation and reminder” button. Click on that button. You will be redirected to the Confirmation and reminder. From there you can set your reminders for the abandoned cart.
You can send a notification to Messenger, email, and phone SMS. The first notification you can send is after one hour and you can send a maximum of 3 notifications. You can customize your message with a coupon code to encourage the buyer to complete the sale.
This is how Abandoned cart recovery reminders will help you to recover your lost sales.